Welcome to the Panmure Business Association.  


We strive to support and promote our local businesses (within our defined Panmure Business Improvement District (BID) area), to enable and encourage a thriving and successful business community.

We do this by:

  • making connections with key stakeholders

  • advocacy to local Government

  • representing the culturally diverse voices of the business community and

  • focusing on activities that support a thriving Panmure business community.


Panmure is located in one of 50 Business Improvement Districts within Auckland.  Click to read more about the Business Improvement District Programme

Marketing Support & Guidance

Business Development Advice


Networking Events

& Meetings

Access to a community of innovative Individuals 

On Going Support & Relevant 





  • We liaise with local community groups and local projects, the Maungakiekie-Tamaki Local Board, Auckland Council and other local government organisations (CCO’s).

  • We keep businesses up-to-date with any developments that will impact the Tamaki area into the future such as the AMETI Eastern Busway, Tāmaki  Regeneration Company and Eke Panuku Development's Unlock Panmure.



  • Panmure Community Newsletter (February – December)

  • Panmure Business Directory (paper and online) 

  • Featuring business cluster advertising on the A0 sized display signs on Queens Road and the community noticeboard.

  • Organise business information and networking opportunities

  • Google my Business listing creation and updating

  • Business surveys

  • Business workshops



  • Tastes of Panmure (usually month of May)


  • Panmure Christmas Party (1st Saturday of December)

  • Panmure Basin Fun Day (Feb/Mar) supporting role only

Safety and Security Assistance

  • The role of the Panmure Security Liaison Officer is to promote a safe environment for both businesses and customers. He reports repairs and maintenance issues within Panmure Town Centre, and assists businesses with any criminal incidents.  The PBA captures information from the CCTV camera network to pass onto the relevant agency.

  • The PBA owns an extensive CCTV security cameras network resulting in the reduction of anti-social behaviour and criminal incidents in the Town Centre. We work with and support the local NZ Policing team.

  • The PBA owns and maintains an extensive LED ‘Under Veranda Lighting Network’ that lights the Town Centre each evening.

  • A number of the Town Centre trees have had decorative lighting installed which creates a positive ambiance within the Town Centre.

  • Service lanes are cleaned up yearly by the PBA.

Services Offered


Becoming a Member of PBA

If your business is located within the BID area, you are eligible to join the PBA.
Send a message to get more info!

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Once you have launched your business within our community, our Business Information Pack will hopefully give you a kick-start with extra info and vital services to make it easier to get going.


We wish you every success and we’d be very happy if we can help in some small way.

Download our Business Information Pack

Download our Business Information Pack - CHINESE


9 Reasons Why Panmure is Good for Business

  • Panmure’s commercial rents are still affordable

  • Panmure is a centrally located hub that is surrounded by both an extensive residential and commercial catchment area

  • It is well-serviced by public transport with a transport hub for buses right next to the Panmure Train Station and a fifteen-minute train journey to the Auckland CBD

  • Accessible road networks to the Central Eastern and East Auckland suburbs and to the motorway

  • Panmure is part of the local/central governments partnership known as the Tamaki Regeneration Vision that aims to construct a minimum of 7,500 homes and in doing so will double the population over the next 10–15 years in the Tamaki area

  • Auckland Council has a high amount of land holdings in Panmure and has assigned Panuku Development Auckland to investigate ways to trigger significant development on Council owned land

  • Since 2007, the Panmure business community has witnessed a steady increase in affordable ethnic food outlets as well as a growing health and well-being business cluster

  • Panmure currently reflects the ethnic diversity of Auckland with a large Pasifika, Maori and Asian population

  • A strong, active and effective business association that cares for the local business community with emphasis on: security, a clean and tidy image, communications via a monthly newsletter, business directory, social media and video features, promotions and events as well as advocacy to both local and central government


The PBA Story

The Panmure Commercial Association was founded in 1952 as a voluntary organisation with a focus on promotions.


In the early 1990’s, the Panmure Commercial Association in conjunction with the Auckland City Council forged a relationship based on the Canadian/USA Mainstreet (retail focussed) model.


In 2011, we became a Business Improvement District (BID) which represents the diversity of businesses in our area and is  not solely retail focussed. Businesses and organisations which are within the boundary of our BID area become one of our members automatically.


Each of our 150 building owners, within a defined commercial area of Panmure, pays a special targeted rate that is collected by Auckland Council in the annual rates bill. This fund is then distributed back to the PBA in quarterly instalments and is to be used for projects and promotions within the town centre.


Each October at the Annual General Meeting, a Board consisting of up to eleven building and business owners or  managers within the BID area is elected to set the direction of the Association to decide how the funds are to be spent and are tasked to ensure that the funds are spent wisely.


The PBA Team

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Town Centre Manager  

Chris Sutton


Marketing Manager 

Emma Chesney


Security Liaison Officer 

Taniela Kaivelata


or call 027 53 53 017

Communications Coordinator 

Katie Chan


Accounts Manager 

Dannielle Carter


The PBA Board



Elaine Soakai


Deputy Chair

Sharon Alderson
The Cafe...with no name


Steven Arnold

Peace Experiment School

Board Member

Adrienne Hudson

Panmure Library

Board Member

Richard Taylor

Panuku Development

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Board Member

Don Wang


Board Member

Evonne Geluk


Board Member

Susan Zwaagdijk 

Muscle Movement

Board Member

Jane Wang

Barfoot & Thompson

Board Member

Nick Deshpande

Exclusive Properties

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PBA AGM, Annual Reports & Strategic Plan

Panmure Business Association AGM 15 November 2021

The 2021 Annual General Meeting of the Panmure Business Association was held on Monday 15 November 2021.  This year the AGM was held via Zoom.  

2021 AGM Documents



Panmure Business Association AGM 5 October 2020

Click here to read the Chair's Report for 2019/2020

Click here to read the Town Manager's Report for 2019/2020

Click here to read the Draft 2020 AGM Minutes



We'd love to hear from you, please send us a message:

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TEL: (09) 527 63 89     


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